Announcement

NFL Kickoff Festival at Melbourne Park

From September 10-12 the NFL Kickoff Festival presented by Amex is taking over Melbourne Park for three days of football, live entertainment, food, NFL Shop, and fan experiences as game week arrives in Melbourne.

NFL Kickoff Festival

The biggest alternative to being inside the MCG is just down the road. The NFL Kickoff Festival takes over Melbourne Park from Thursday 10 to Saturday 12 September, including an official Rams v 49ers watch party on game day.

The three-day event combines live NFL screenings with fan activations, football exhibits, NFL merchandise, food and entertainment. On Friday, the festival opens at 10am, just ahead of the 10.35am kick-off, before continuing with a post-game party.

With Melbourne hosting the NFL Kickoff Festival from 10-12 September as well as screenings across the CBD, missing an MCG ticket does not mean missing the occasion. For the best viewing spots, booking ahead is sensible as the city prepares for its first NFL regular-season game.

NFL KICKOFF FESTIVAL

PATRIOTS VS SEAHAWKS WATCH PARTY

Kick off the 2026 NFL season with the official Patriots vs Seahawks watch party, NFL Live featuring Commissioner Roger Goodell and special guests, plus NFL activations, entertainment, food and more.

Watch performances on the mainstage from Kita Alexander, Peking Duk and more!

ticketmaster.com.au

OFFICIAL POST-GAME PARTY

Kickoff the 2026 Melbourne Game at the MCG then kick-on at the official post game tailgate party with performances by Public Figures, Grinspoon, Hot Dub Time Machine and more!

ticketmaster.com.au