Red Nose Day – 24 JUNE 2011

The much-loved Red Nose Day campaign is the most recognisable fundraising campaign in Australia celebrates its 24th anniversary on 24 JUNE 2011.

More so than ever, SIDS and Kids is calling on the public to give generously and support this worthwhile cause.

The Red Nose – created as a way of bringing light and fun into a dark situation – was introduced in 1988. 22 years on, there’s still plenty of fun to be had! Since the introduction, the organisation has devoted $15million for research into possible causes of unexplained infant death. On-going support has also been provided for a wide range of research into mortality in infants (two years and under) who die suddenly and unexpectedly from stillbirth and neonatal death.

Proceeds from Red Nose Day assist us in providing the following vital services and programs:

· 24 hour, 365 days a year crisis outreach and ongoing bereavement support for families and the community following the sudden and unexpected death of an infant or young child from 20 weeks gestation to 6 years.

· Our SIDS and Kids Safe Sleeping Program, an evidence-based health promotion campaign which offers practical advice to parents and health professionals about how to best reduce the risks of SIDS and sleep accidents.

· Research into the causes and prevention of sudden and unexpected death in the perinatal period and infancy.

How to get involved

There are many opportunities for individuals and businesses to sell merchandise, walk the streets with a footsquad, hold an event, or to simply donate. Please contact the Victorian office is you wish to be involved.

Held annually on the last Friday in June

Web Link: Red Nose Day – 24 JUNE 2011

RELATED WEB RESOURCES

www.rednoseday.com.au

http://www.sidsandkids.org/

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