Movember is an annual, month-long celebration of the moustache, highlighting men’s health issues, specifically prostate cancer and depression in men.
Mo Bros, supported by their Mo Sistas, start Movember (November 1st) clean shaven and then have the remainder of the month to grow and groom their moustache.
During Movember, each Mo Bro effectively becomes a walking billboard for men’s health and, via their Mo, raises essential funds and awareness for Movember’s men’s health partners – The Prostate Cancer Foundation of Australia and beyondblue – the national depression initiative. At the end of Movember, a series of Gala Partés are held to thank Mo Bros and Sistas for their support and fund raising efforts.
Registering at www.movember.com, guys then start Movember 1st with a clean-shaven face and then for the rest of the month, these selfless and generous men known as Mo Bros, groom, trim and wax their way into the annals of fine moustachery. Supported by the women in their lives, Mo Sistas, Movember Mo Bros raise funds by seeking out sponsorship for their Mo growing efforts.
Mo Bros effectively become walking, talking billboards for the 30 days of November and through their actions and words raise awareness by prompting private and public conversation around the often ignored issue of men’s health.
At the end of the month, Mo Bros and their female supporters (known as Mo Sistas) celebrate their gallantry and valor by either throwing their own Movember party or attending one of the infamous Gala Partés held around the world by Movember, for Movember.