The Melbourne Cup Carnival is an unequalled world-class event that encompasses the finest racing, entertainment, fashion, culture, food and wine all in one place - Flemington. Be enthralled and swept up in the magic of the celebration that stops a nation™! Held across four days from 1 to 8 November, it is unrivalled in its prestige and tradition and is the unmissable social occasion of the year.
Encompassing the famous Emirates Melbourne Cup Day, along with three other key racedays, AAMMI Victoria Derby Day, Crown Oaks Day and Emirates Stakes Day, the Melbourne Cup Carnival holds a unique position in world racing as there is no comparable week where crowds of such magnitude gather to celebrate thoroughbred racing. The Emirates Melbourne Cup is the iconic race of the Carnival, with increasingly the best thoroughbreds from around the world showcasing the very best of the sport.
Trackside, the event is a spectacle of fashion and entertainment, combining friends and families with corporates and celebrities. Firmly established as an unequalled international and Australian draw card, Melbourne embraces domestic and international visitors alike to bask in the excitement and revel in the glamour of the Birdcage, Flemington lawns, marquees and some of the finest hospitality and entertainment it has to offer.
As a cultural and sporting event its lure is magnetic and undeniable, attracting crowds who descend upon Flemington to be a part of the truly unforgettable experience that is…the Melbourne Cup Carnival.
Four Days at Flemington 2014
The Melbourne Cup Carnival is comprised of four unique race days:
Whilst the undisputed heroes of the Melbourne Cup Carnival are the stars of the turf, the accompanying fashion frenzy that seizes Melbourne in Spring is truly spectacular. Fillies and fellows alike relish the opportunity to frock up in their finest and head to Flemington as the racecourse becomes the place to see and be seen.
The Spring Racing Carnival has been known to see racegoers splurge on an amazing 46,461 hats, 57,334 pairs of shoes and 29,990 handbags.
Over the years some of the world's most fashionable people have graced the lawns of Flemington including Princess Diana, Sarah O'Hare, Carson Kressley, Stevie Nicks, Eva Longoria, Chloe Sevigne and Priscilla Presley but it was Jean Shrimpton's appearance in 1965 that caused the greatest stir. Often referred to as the Melbourne Cup Carnival's most famous fashion spectacle – English model Jean Shrimpton attended the Derby wearing a one-piece shift four inches above the knee, with no hat, gloves or stockings. Despite causing outrage among fashion traditionalists, Shrimpton instantly turned the world fashion spotlight on Flemington and it has remained there ever since.
The Melbourne Cup Carnival creates a party atmosphere unparalleled at any other Australian sporting event.
The huge crowds which pack into Flemington Racecourse are there for a good time and whether it's a day in one of the countless corporate marquees which span the racecourse, a car boot party in the Members' Car Park, a picnic on the public lawn or fine dining in one of the racecourse's many excellent restaurants and marquee enclosures, there is a sense of fun and excitement which is unique to this great event.
People swarm to Flemington on foot, by car, train, tram, boat or helicopter as all roads, rails and rivers direct the hordes to the centre of the action for four days of frenetic fun.